Investment Case

The key strengths of Tortilla’s two brands – Tortilla and Chilango – support the Group’s growth strategy.

Leading product offering

The Group’s brands have developed a strong reputation in the market for providing the most freshly-prepared, customisable, value-for-money product ranges of burritos, tacos, and salads, enabling us to appeal to a wide demographic.

Embraces fast-growing sector trends

We embrace many of the key trends that consumer demand is driving across the fast-casual and wider food industry, including healthy eating; freshness and high provenance; convenience – including eating out and delivery; and customisation.

Flexible site locations and formats

Our operating model works across a variety of site types, such as high streets, shopping centres, residential areas, cloud kitchens, transport hubs and theme parks. This supports further opportunities for expansion, including through new franchise and strategic partnerships.

Scalable central infrastructure

Tortilla operates a 5,500 square foot CPU which provides a robust central kitchen infrastructure. This gives us cost advantages and the flexibility to increase the size of our estate, ensuring product and quality consistency across all sites.

Clearly defined multichannel marketing strategy

Our multichannel marketing strategy, which includes partnerships, campaigns and collaborations, drives engagement and has allowed us to build and maintain a loyal and diverse customer base.

Strong leadership team and investment in people

Our senior management team has demonstrated its ability to deliver strong and sustainable growth. Under the stewardship of an experienced Board of Directors, we are well placed to execute on the Group’s growth strategy and available opportunities.

INVESTOR MEET COMPANY

Tortilla CEO Richard Morris and CFO Andy Naylor present to Investor Meet Company at the Group’s most recent results, in March 2023.

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